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Search Engine Optimization

What Exactly Are Keywords for SEO?

You could say search engine optimization (SEO) is not possible without understanding keywords. For the most part, that would be true. But, once you understand what keywords are, how to select keywords for your SEO strategy and how to implement the keywords, then you will be able to strategically improve your website rankings on search …

Joshua Lyons Marketing

March 25, 2019

Marketing Strategies

Search Engine Optimization

Get Found: 15 Free Local Business Listings to Claim Now

Claiming free listings on local search directories is a great way to get more visibility for your business. You have probably used at least one of these websites before, when trying to find a place to eat, or searching for a doctor to use. The following are free local business listings you can claim, to …

Joshua Lyons Marketing

March 21, 2019

Local SEO

Search Engine Optimization

Why and How to Use Google My Business

Google My Business, one of the many free business listing services, is a marketing tool that just about every business should use. When you create a free business listing on Google, you can immediately get more visibility on the world’s most popular search engine. When someone searches your business on Google, the Google My Business …

Joshua Lyons Marketing

March 18, 2019

Search Engine Optimization

Why Am I Not Ranking Well on Google?

Most website owners have taken an initiative to focus on getting high rankings on Google. This is due to the fact that when a website ranks well on Google, it’s more likely to receive more organic traffic. It can sometimes be challenging to figure out why your website is not ranking well. Are you one …

Joshua Lyons Marketing

March 14, 2019

General

10 Content Creation Tips to Consider

Whether you’re new to content creation or a seasoned veteran, you may be wondering, How can I make sure I’m creating the best content possible? The truth is, there are many ways to make your content effective and compelling to your readers. Here are 10 tips on how to create the best possible content. 1. …

Joshua Lyons Marketing

March 11, 2019

Website

How to Have an Effective Website

When you first begin to develop your website it can seem like a daunting task. Making sure your website is effective is very important so you don’t waste time or money. Having a website is a great way to increase credibility for your company and to help potential customers become aware that you exist. In …

Joshua Lyons Marketing

March 7, 2019

Blog

Should You Have a Blog?

Blogs are more important than they often get credit for. Some may not realize that blogging provides many different benefits. The truth is, your blog has both monetary and non-monetary value. Should you have a blog? That’s a great question and this post will hopefully help you find the answer you need! If you intend …

Joshua Lyons Marketing

March 4, 2019

Search Engine Optimization

How to Find the Best SEO Company to Use

Search engine optimization, or SEO, can be very tricky to figure out. With Google changing their algorithm as frequently as they do, it can be difficult to effectively practice SEO. It may be easiest to hire an expert to help you implement SEO into your marketing strategy. But what SEO company should you use? Which …

Joshua Lyons Marketing

February 28, 2019

Marketing Planning

Marketing Strategies

A Guide to Online Marketing for Beginners

When you’re just starting your business, online marketing can be overwhelming. There are many online marketing strategies you can implement into your marketing plan. It can be hard figuring out what to do when you’re new to online marketing and don’t have anyone to really guide you. This post will hopefully help you figure out …

Joshua Lyons Marketing

February 25, 2019

Case Studies

CRE Marketing

SEO Case Study: SVN | Graham, Langlois & Legendre

Introduction: Justin Langlois, managing director of SVN | Graham, Langlois & Legendre, hired our team to provide online marketing services in 2015. During the first two years we saw a consistent improvement in their Google rankings. However, Justin and his team were eager to see a more drastic improvement in online rankings. Our team was …

Joshua Lyons Marketing

February 23, 2019