Content Development

General

5 Ways to Create More Valuable Content

Content creators are often seen looking for ways to captivate their users, this is important in digital marketing. Creating valuable content is especially important for this. Below is a quick step-by-step guide to help create engaging, useful, and valuable content. This can enhance user experience and higher search engine rankings. Learn about some hacks to …

Content Development

Marketing Strategies

The Guide to Using Images in Marketing

The main purpose of any marketing strategy is to communicate the company’s messages to its potential customers. However, this process is not about the text only. To be effective, the message should involve emotions through images; bare text has a smaller impact. That is why it is important to add more drive and meaning to …

Content Development

Marketing Strategies

Website

The Importance of Images in Content Marketing

It’s hard to imagine modern content marketing without pictures and infographics. Today, it’s hard to ignore users desire to see more and more graphics and visuals. Social media and other sites are now the main competition between companies. Images and videos are the keys to winning in this area of the Internet. So let’s figure …

Content Development

Content Writing Tools for SEO

The more effective content writing tools for SEO, the better the chances of ranking on top of Google. With this, however, comes another problem – how to make sure that your content is unique and original? How can you make it stand out from the crowd and get noticed by Google? SEO is an acronym …

Content Development

9 Ways to Make Your Content More Engaging

Standing out with your content has never been so challenging. While more and more brands invest in top-notch content creation, it’s a good idea to have a content marketing strategy, creativity, and high-end writing skills to make your content more engaging. But let’s get started from simpler things, getting back to the content you already …

Content Development

Video Marketing

7 Tips for Making High-Impact Brand Videos

Brand videos are important if you want to impact your viewers. According to recent statistics, 63% of businesses have made a video as a key part of their marketing strategy in 2017. And this number grew up to 86% in 2021. Businesses, freelancers, and influencers have all realized the importance of making videos, and we …

Content Development

How Unique Content Helps Increase Conversions

Having a lot of web traffic is definitely a positive factor in business, however, it is not very worthwhile if the traffic does not result in a conversion. Conversions include, but are not limited to: a purchase, an eBook download, filling out registration forms for more details, or signing up to your email list. A …

Isla Ava, Guest Blogger
December 8, 2021

Content Development

Social Media

10 Questions to Help You Develop Your Content Strategy for Social Media Marketing

By reading this post, you can reflect on some of the important questions that you may want answered for your new social media content marketing strategy. We have studied the social media marketing strategies of big directories, like CityLocal Pro, to give our readers an authentic insight in how to create the best content strategy …

Ella James, Guest Blogger
November 1, 2021

Blog

Content Development

Why Plagiarism Is Important in Content Marketing Strategies

If you think you are the only person who is going to write about marketing tactics or plagiarism, you will be surprised. That is because there are thousands of writers who have written articles on these topics. And they will continue writing about them for a very long time. So, why write this article? Because …

Angela Harper
September 20, 2021

[Series] Digital Marketing Audits

Content Development

How to Do a Digital Marketing Audit: Content Audit [Part 4]

Looking to improve the quality of the content on your website? Doing a content audit can shed some light as to the strengths, weaknesses and opportunities for improvement. There are many types of content audits, and ways to go about doing one. Ultimately, the process you use will depend on your goals. Why do you …