It’s estimated that the average American sees anywhere from 4,000 to 10,000 advertisements each day. Even if you work in marketing, you probably don’t always realize how much advertising content you’re consuming on a regular basis, and there’s a good reason for that — people have learned how to tune it out. Because there is … What Is Storytelling for Marketing & How Can It Be Utilized Effectively?
If you have started a business (or intend to do so in the future), you have likely determined it will be important to have a business plan moving forward. It is equally important to have a sound marketing plan. Creating plans that work with one another is crucial to your success. Doing so will enable … Understanding the Difference Between a Marketing Plan And a Business Plan
Doing marketing and having a marketing plan are not the same thing. In this blog post, you will learn concepts and best practices that will help you create an actual marketing plan designed to help your business grow. This is the second part of the digital marketing “essentials” series. Each blog post in this series … How To Plan For Successful Digital Marketing [Essentials Part 2]
Since I started my digital marketing career in 2009, I’ve seen a number of marketing mistakes made by various professionals and companies. In this series of posts I lay out a path on how to get started with digital marketing. I’ll also take this series further by presenting more advanced and niche marketing concepts, that … How to Get Started With Digital Marketing [Essentials Part 1]
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