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Hiring

[Series] Essentials

Budgeting

Hiring

Marketing Planning

How to Get Started With Digital Marketing [Essentials Part 1]

Since I started my digital marketing career in 2009, I’ve seen a number of marketing mistakes made by various professionals and companies. In this series of posts I lay out a path on how to get started with digital marketing. I’ll also take this series further by presenting more advanced and niche marketing concepts, that …

How to Get Started With Digital Marketing [Essentials Part 1]

Josh Lyons, Founder / Consultant
March 10, 2021

Hiring

Marketing Concepts

Marketing Strategies

Social Media

Your Guide to Influencer Marketing

Creating a marketing plan that will most effectively benefit your business can feel like an overwhelming task. With so many different marketing channels, tactics, and companies claiming they have it all figured out, it’s easy to understand why. While there are certainly many different avenues you can take, you will most definitely want to include …

Your Guide to Influencer Marketing

Jillian, Content Writer
August 31, 2020

Hiring

Marketing Planning

Should You Do Your Own Marketing or Hire A Professional?

In today’s digital landscape, marketing can help you build a cohesive brand and drive sales through awareness. As your business grows, you should consider how your marketing will be handled. This brings us to the question, should you do your own marketing or hire a professional? Each route has its benefits and drawbacks. In this …

Should You Do Your Own Marketing or Hire A Professional?

Hailey, General Manager
May 30, 2020

General

Hiring

The Impact of the Gig Economy on the Marketing Industry

A gig economy is a free market system where businesses contract workers for temporary work. Although it may seem like a buzzword, it is making a large impact on many industries. For this blog post, we are going to focus on the gig economy’s impact on the marketing industry. More specifically, how the growth of …

The Impact of the Gig Economy on the Marketing Industry

Josh Lyons, Founder / Consultant
April 30, 2020

[Series] How to Hire a Website Developer

Hiring

Marketing Planning

Website

How to Hire a Website Developer: Part 7

Welcome back to our “How to Hire a Website Developer” series! This is the final part of the series, so be sure to read the rest of the posts in this series for more information on hiring a developer. In this post, we discuss the importance of giving your developer a test project. What is …

How to Hire a Website Developer: Part 7

Joshua Lyons Marketing
December 26, 2019

[Series] How to Hire a Website Developer

Hiring

Marketing Planning

Website

How to Hire a Website Developer: Part 6

Welcome to part six of our “How to Hire a Website Developer” series! In part five of this series, we discussed the cost of hiring a website developer and how to stick to your budget. In this section, we explain the importance of a website developer’s communication skills. Why Website Developers Must Have Good Communication …

How to Hire a Website Developer: Part 6

Joshua Lyons Marketing
December 16, 2019

Hiring

Marketing Planning

Should You Hire a Freelancer, Agency or an In-House Marketing Team

Every business is unique, and you should hire your marketing staff according to what works best for your organization. But which option is best for you: hiring a freelancer, an agency or having an in-house marketing team? Well, here is some insight into the pros and cons of each option. Skills and Talent There are …

Should You Hire a Freelancer, Agency or an In-House Marketing Team

Joshua Lyons Marketing
December 12, 2019

[Series] How to Hire a Website Developer

Hiring

Marketing Planning

Website

How to Hire a Website Developer: Part 5

Welcome to part five of our “How to Hire a Website Developer” series! In part four, we discussed the factors that impact your website developer’s timeline, which are very important to consider. Naturally, one of the most important aspects to be considered with your website development is the cost. In this post, we give you …

How to Hire a Website Developer: Part 5

Joshua Lyons Marketing
December 5, 2019

[Series] How to Hire a Website Developer

Hiring

Marketing Planning

Website

How to Hire a Website Developer: Part 4

Welcome back to our “How to Hire a Website Developer” series! In part three, we explained why you should ask website developers for examples of their past projects. If this is the first post of the series you have read, we recommend reading previous posts for more information on how to hire a website developer. …

How to Hire a Website Developer: Part 4

Joshua Lyons Marketing
November 25, 2019

[Series] How to Hire a Website Developer

Hiring

Marketing Planning

Website

How to Hire a Website Developer: Part 3

Welcome back to our “How to Hire a Website Developer” series! In part two of this series, we talked about looking for website developer recommendations. Recommendations are very important to look over before making a commitment to hire someone. In this post, part three of our series, we discuss the importance of looking at past …

How to Hire a Website Developer: Part 3

Joshua Lyons Marketing
November 14, 2019

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