In most cases, when someone is looking for what your local business provides, or they want information about you, they will go to Google. If they aren’t finding you, then they’re finding your competition. That’s just one reason you should make sure your Google My Business (GMB) listing shows up. And not only should it … How to Do a Digital Marketing Audit: Google My Business / GMB Audit [Part 5]
If you’ve already done everything outlined in the first two blog posts of this series, then your website likely looks great and provides an outstanding user experience. However, it’s possible some technical aspects of your website could be preventing your business from being as profitable as you would like. Fortunately, doing a “technical audit” can … How to Do a Digital Marketing Audit: Technical Audit [Part 3]
Getting website traffic is great! But, if your website visitors have a poor user experience, your website traffic is virtually useless and resulting in an undesirable ROI. In part one of this series, we went over some initial steps for getting started with your digital marketing audit. This second blog post builds upon the first … How to Do a Digital Marketing Audit: User Experience [Part 2]
According to an article by Small Business Trends only 40% of a small business are successful. 30% break even and the other 30% lose money. That’s a problem for a lot of business owners, and one contributing factor is the lack of a solid online marketing presence. In fact, 83,300 businesses in the United States … How to Do a Digital Marketing Audit: Getting Started [Part 1]