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Social Media

Facebook

PPC Advertising

Social Media

How Do I Know When to Use Facebook Ads or Google Ads?

Facebook and Google ads will increase your spread of information and offer reminders to curious buyers. This is intriguing to any business looking to grow. But it can be confusing to grasp just when you should be using Facebook ads or Google ads. Usually, this is the point where you may want to bring in …

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Hailey Gilbert, Guest Blogger
December 18, 2020

Marketing Concepts

Personal Branding

Social Media

How to Become an Influencer

Anyone can be an influencer these days, but being a successful influencer is a lot harder than it seems. Becoming a social media influencer means devoting your whole life to it—your whole life is on display—that is your job and career. There are tips on how to become an influencer and how to succeed, especially …

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Gaby Fish, Content Writer
December 14, 2020

Facebook

Social Media

How to Practice Facebook SEO

In case you haven’t heard, Facebook is one of the top ways to advertise your business and connect with your target audience. A page that ranks well for both Facebook and Google’s search engines can play a crucial role in new customers finding you and getting more sales. Thankfully, you can strategically, and easily, optimize …

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Brianne Bagge, Content Writer
November 4, 2020

Marketing Strategies

Social Media

How to Use Instagram: Dos and Don’ts

Instagram, a social media app owned by Facebook, is one of the largest social platforms today. The feed of this social app is image-based. So, rather than focusing on words, such as Twitter’s tweets and Facebook’s status updates, users post images with captions. A social media app focusing on images was a very different concept …

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Hailey, General Manager
September 14, 2020

Social Media

The Pros & Cons of Scheduling Your Social Media Posts

Keeping your business’ social media platforms up-to-date can be a time-consuming process. But, having a strong presence on relevant platforms is an important part of developing an effective marketing plan. Growing your audience can help you quickly achieve a much higher rate of brand recognition. Additionally, it allows you to create a greater level of …

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Jillian, Content Writer
September 9, 2020

Budgeting

Marketing Planning

Social Media

How to Do Marketing With No Budget

For many business owners, the last thing on their mind is budgeting for marketing. Between trying to break even and be profitable, paying bills and restocking, setting money aside for marketing can be challenging. However, marketing is still incredibly important for businesses of all sizes and industries. Even if you don’t have a budget for …

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Hailey, General Manager
September 2, 2020

Hiring

Marketing Concepts

Marketing Strategies

Social Media

Your Guide to Influencer Marketing

Creating a marketing plan that will most effectively benefit your business can feel like an overwhelming task. With so many different marketing channels, tactics, and companies claiming they have it all figured out, it’s easy to understand why. While there are certainly many different avenues you can take, you will most definitely want to include …

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Jillian, Content Writer
August 31, 2020

Social Media

Level the Playing Field: For the Major Leagues [Social Media Advice]

Who is more likely to hit it out of the park?  The one in the dugout or the one who steps up to the plate and swings?  Common sense is that we already know this answer.  The ones knocking it out of the park on social media are the ones who are putting forth the …

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Melissa, Guest Blogger
July 31, 2020

Marketing Concepts

Marketing Strategies

Social Media

A Step-By-Step Guide for Connecting with Influencers

Unless you’re living under a rock, you’ve probably heard the term “influencer” thrown around on social media. As the name suggests, influencers, for one reason or another, possess the ability to affect the decisions made by those who follow them. Finding and connecting with influencers can be an impactful part of your marketing, if you …

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Jillian, Content Writer
July 27, 2020

Facebook

LinkedIn

Social Media

Twitter

How to Nurture Your Audience on Social Media

Social media is an important part of any marketing plan these days. In fact, according to hostingfacts.com, 66% of companies use online advertising and 86% of that is through social media ads. Additionally, approximately 11% of all mobile website traffic comes from various social media platforms. These numbers showcase just how critical building a dedicated …

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Jillian, Content Writer
July 15, 2020

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